Sold Price
$956,521
Price / Measure
$456
Months Inventory
16.8
Market Summary
For all market properties in ICON, there are currently 7 active listings, 1 pending listings, and 5 closed sales over the past 12 months. The median sold price is $956,521, with average sold pricing around $456 per square foot. Current months of inventory is 16.8.
Current Market Read
Icon is important to track because it combines beachfront location, recognized design branding, high-rise inventory, and active buyer and rental interest in the Hotel Zone. Buyers should not evaluate Icon only by asking price. Unit-specific differences are significant. View quality, floor level, tower, balcony space, interior condition, furniture package, parking, HOA fees, rental permissions, and competing inventory can all affect value. Because Icon has multiple towers and many comparable units, the best analysis usually comes from comparing similar residences directly within the development rather than relying only on broad Hotel Zone averages.
About ICON
Development profile and building context
Overview
Icon is a beachfront condominium development in Puerto Vallarta's Hotel Zone, within the Gran Venetian - Icon area. It is one of the most recognizable high-rise condo complexes along this part of Banderas Bay, known for its modern design, resort-style setting, and ocean-oriented residences. Public project references associate Icon Vallarta with YOO by Philippe Starck and Arquitectonica, giving the development a stronger design identity than many standard Hotel Zone condominium buildings. Buyers are typically drawn to Icon because they want a beachfront address, contemporary architecture, bay views, building amenities, and a location that offers access to both central Puerto Vallarta and the airport-side parts of the bay. Icon is best understood as a luxury-oriented resort-residential condominium complex rather than a small boutique building or traditional neighborhood condo. Its appeal is based on waterfront positioning, amenities, views, and design presence. Because Icon includes multiple towers and varied unit types, buyers should compare individual residences carefully. Floor level, tower, orientation, view corridor, balcony usability, parking, furnishing package, HOA costs, rental rules, and condition can all materially affect value.
Building Facts
| Development | ICON |
| Community | Gran Venetian - Icon |
| Area | Hotel Zone |
Location
Icon is located in Puerto Vallarta's Hotel Zone, in the Gran Venetian - Icon corridor. This area sits between the traditional downtown core and Marina Vallarta, making it practical for buyers who want access to both central Puerto Vallarta and the airport side of the bay. The location is beach-oriented and resort-like, but it is not the same pedestrian environment as Zona Romántica or Centro. Buyers can enjoy coastal access and nearby Hotel Zone services, while many restaurant outings, shopping trips, airport runs, marina visits, and downtown activities may still be easier by vehicle, taxi, rideshare, or bus. The strongest location appeal is the combination of beachfront positioning, Hotel Zone convenience, and access to both downtown Puerto Vallarta and Marina Vallarta.
Lifestyle
The Icon lifestyle is primarily beachfront, design-focused, and amenity-driven. Buyers are usually attracted to the development for ocean views, pool areas, beach access, fitness amenities, spa-style services, contemporary architecture, and the convenience of a large professionally managed condominium environment. This can work well for seasonal owners, vacation-home buyers, remote workers, investors, and full-time residents who want a polished beach-oriented setting without being directly in Puerto Vallarta's busiest old-town streets. The trade-off is scale. Icon offers the advantages of a large resort-style complex, but buyers who want a quiet boutique building or a traditional residential neighborhood may prefer a different type of property.
Buyer Notes
Icon may be a good fit for buyers who want a Hotel Zone beachfront condominium with modern architecture, bay views, resort-style amenities, and convenient access to both downtown Puerto Vallarta and Marina Vallarta. It may be less suitable for buyers who want a small quiet building, a low-density residential neighborhood, or the most walkable old-town restaurant and nightlife environment.
Investor Notes
Investors should evaluate Icon unit by unit. The development's beachfront location, design recognition, amenities, and vacation-rental visibility can support rental appeal, but internal competition may be meaningful. Rental assumptions should account for view quality, floor level, furnishings, guest experience, HOA rules, rental permissions, management quality, operating costs, and seasonality. Similar units can perform differently depending on presentation, pricing, and management.
Around ICON
Daily convenience, lifestyle access, and nearby amenities.
Walkability
A vehicle or taxi may be useful for many daily errands. In this location, beach access is approximately 140 m away, the nearest grocery option is about 202 m away.
The immediate area offers nearby café options, some nearby bars, walkable grocery options.
Closest Highlights
Nearby place data © OpenStreetMap contributors.